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Hello,This is me!

Deep Jagdeep Singh

Translator Educator Author Screen Writer Song Writer Content Writer Freelance Journalist Freelance Photographer

About me

Hello

I'mDeep Jagdeep Singh

Multimedia Content Creator

After an eventful career of approximately 15 years in print, broadcast media, TV entertainment world and film industry, in the year 2015 I started my journey as a freelance journalist, educator, translator and screenwriter. I have done in-depth research in the field of mass communication with a specialisation in film studies. I want to work for peace, equality, human rights and freedom of expression along with the promotion of my mother tongue Punjabi globally.

experience

Print Media/Digital Media

2000-2008

Worked as a reporter for Daily Newspapers Jag Bani (Punjabi), Punjab Kesri (Hindi), Dainik Bhaskar (Hindi)

Bylines @ www.newslaubdary.com | www.zordartimes.com | www.justpanjabi.com | www.lafzandapul.com

TV/Radio/Film

2006 onwards

Worked as a Script, Promo, Commercial and SITCOM writer for leading general entertainment channel PTC Punjabi, New Delhi (2008-2015).

Wrote lyrics for music albums and films featuring superstars like Diljit Dosanjh, Miss Pooja and others.

Wrote scripts for documentary films for DD National.

Hosted Live Youth Show for All India Radio (2006-2008).

Translator

Since 2012

Translated more than dozen books from literary fiction to history, war history and biographies of prominant personalities like Dr. Manmohan Singh and Dr. Montek Singh Ahluwalia.

Educator

Since 2019

Joined Khalsa College Amritsar as Assistant Professor, Journalism and Mass Communication. Mentoring Under-Graduate and Post-Graduate Students.

services

Translation

Break the barriers of language. Give a localised touch to your Books, Legal Documents, Film Scripts, digital media content and Business Contracts with 100% professional translation. Get a quick free quote for - English to Punjabi; English to Hindi; Punjabi to English; Punjabi to Hindi, Hindi to English; Hindi to Punjabi - translation.

Content Writing

From research papers, dissertation and thesis writing to digital media content, get original plagiarism free highly engaging content relating to various categories with excellent SEO. Get in touch for samples and customised content as per your requirement.

Screen Writing

Are you searching for a story, screenplay, dialogues or complete script for your next hit film or web series? Dial me now, I have plenty of ready scripts for films and Web-series and a bucket full of lyrics. Get in touch for a synopsis, lively narration or live jam session to lock your next film or music video.

JOURNALISM AND PHOTOGRAPHY

Do you have an idea for investigative, interpretive and in-depth journalistic assignments and searching for a seasoned journalist to dig out the facts? Are you constantly in need of highly-engaging groundbreaking grassroots journalistic stories for print, web and broadcast media? Feel free to get in touch for High-quality journalistic content with high-resolution photographs and videos.

USER EXPERIENCE

Not only providing high-quality services as per client's needs up to complete satisfaction, my turnaround time at every stage from query to delivery and revisions is as best as human abilities provide.

Free Media Coaching

Winston S. Churchill once said, “We make a living by what we get. We make a life by what we give.” I am happy to share the knowledge and experience I have earned from the kind people I have worked with. If you are a media enthusiast or journalism student, feel free to get guidance, coaching, counselling and free notes and ebooks for any topic of syllabus.

110

Film Reviews

101

ARTICLES PUBLISHED

12

BOOKS TRANSLATED

4

SONGS RECORDED

Portfolio

Book Review: How Irrationally Passionate can make you a better version of yourself?

Irrationally Passionate – Book Review

Irrationally Passionate – Book Review
Book: Irrationally Passionate
Author: Jason Kothari
Reviewed By: Deep Jagdeep Singh
Publisher: HarperBusiness (11 March 2020)
Pages: 269 (Kindle ebook)
Price: 99 INR
ISBN-10: 9353572657
ISBN-13: 978- 9353572655
Language: English
Genre: Complicated
My rating: 3/5

Let’s start from the end. In the epilogue of his book ‘Irrationally Passionate: My Turnaround from Rebel to Entrepreneur’ author Jason Kothari notes:
“Entrepreneurship won’t make you better than other people, but it can make you a better version of yourself.” (p 242)
Let’s see through this book review how and to what extent entrepreneurship put into this book helps you to make a better version of you. A note about the book highlights, “Jason’s inspiring journey across countries, industries and companies has something for everyone, right from students to entrepreneurs to corporate CEOs to even parents of students and entrepreneurs.”  I will be trying to contextualize how the book caters to these segments of readers.

I have divided the book into three segments based on the different narrative style used in the book.

The first segment of the book is written in biographic memoirs in loose chronological order spread through chapter one to six, the Second segment follows a style of a research thesis based on the case study methodology encapsulating chapter seven to chapter ten, third and final segment have chapter eleven in somewhat a fusion of the blog posts written in list articles and how-to guides style.

In the first segment, the author chooses a narrative style like Steeve Jobs or Mark Zuckerburg telling his adventurous rags to riches life story. This comes out to be an interesting roller coaster nail-biting ride keeping the reader engaged and constantly looking for what happens next. This segment has the ability to capture the attention of students and youngsters in the very beginning and is very relatable to its target audience. As a passionate and young boy of Indian, origin grown up in Hong Kong, the author takes the young readers to the real-life journey of his childhood adventures and passionate high stake experiments as a youngest college-going entrepreneur. From the first bargain on a street in Agra for chessboard to jumping into the auctioning for one of the biggest (bankrupt) corporate houses of United States, layer by layer, he unveils the anecdotes about his strides to be one of the youngest entrepreneurs of his times. Nonchalantly revealing the dark side of his personality he goes a step ahead to underline his fears and blunders of life. From there he sets a tone to project himself as a most sought after hotshot turnaround man of the corporate realm.  If I am allowed to derive a metaphor from his passion for superhero comics universe I find ‘I am the Iron Man of Corporate Universe’ written in glittering neon all over ‘Passionately Irrational'. Just for the sake of MCU fans allow me for a minor digression, “We miss you, Iron Man.”  Now back to the book, This part of his memoir cum biographic non-fiction narrative gives a gripping read to young and budding entrepreneurs. It gives enough fuel to the younger lot to get inspired and think big. It reminds me of the Hindi film Guru based on the life of Dhirubhai Ambani. Further, this segment takes the reader on a voyage to the philosophical interpretations of mistakes, limits, the importance of abundance or lack of money, the relationship between business and life, love and relationship. This gives enough food for thought to address their inner and social conflicts contemporary enthusiastic young minds. Definitely, this segment can change the perspective of the parents and inspire them to help their growing up kids in their initial inexperienced entrepreneurial adventures.

The second segment of the book is more synthetic in terms of narrative liquidity. It is more like case studies deconstructing the discourse of corporate work culture and mindsets from top management to corporate CEOs, human resource management and down the line till ground work force. It goes on elaborating the processes of decision making, crisis management, creating a sustainable, profitable, and valuable business model, internal and external communication during the crises and winning the investment deals through real-life on the job personal experience of the author.

It vividly explains about ‘Mr. Corporate Iron Man’s’ magical style of anchoring the sinking big corporate ships tagged with the big brand names like Housing.com, Snapdeal and Freecharge. No doubt his magical style evolves through his first-hand experiences of working with the global who’s who of the corporate world. These chapters might hold the interest of some mid-career corporate executives and definitely will help them to be a better version of themselves, but youngsters and students would find it bit heavy, lazy and uninteresting due to its lethargic narrative style. True that reality is never so interesting but too much bitter. Though the Turnaround Man mentions that he has kept the vocabulary simple and comprehensible for laymen, but in this segment, he could hardly and inevitably turn around the subject’s demand of jargon, even on his calculated and well-researched plans. Neither I am turning around on using corporate terminology in this review.

In the third segment in chapter eleven, he lists down the 'SEVEN golden pillars' and 'FOUR mental concepts' to be a successful entrepreneur in ‘Wikihow’ kind of step by step guide manner. These are very brief and uninspiring and seem like hurriedly appended at the eleventh hour just to turn the book into a self-help guide on ‘A Turnaround Man who ‘sold’ his sinking businesses after turning them around.’

As a common reader, if I will draw a graph depicting the 'entrepreneurial energy invested in the writing' in correlation to 'each segment', the curve will look almost similar to the curve of Covid-19 positive cases in India in reverse. As a reader
I feel that the investment of energy curve translates into reading interest curve for a reader. To put in simple words initial chapters are written with full energy while as the book progresses to segment two and three; invested energy starts diminishing. This clearly manifests in the style of writing, length of content and formatting. In the acquisitiveness of targeting too many audiences by using three different templates, the author has turned a most promising work into three different genre booklets; i.e. Memoir, Case Study Essays and How to Guide; bound in one cover. If he would have stick to the memoir template and have used the back and forth technique to interject the professional story with the personal story at well-thought intersections of the entire narrative, it must have turned out to be the most interesting book written in this genre. Unfortunately, he fed the entire relishing stuff to the first six chapters and left the rest of the book to stale case studies. Ironically, the author specifically and philosophically emphasis on the idea of ‘Life and Business Aren’t Linear’ (Title of chapter six), but after thrusting his entire personal story into the first segment he practically departures from his very idea of juxtaposed personal and professional life in remaining two parts. Editors must be considered the partner in this crime.

I am still pondering why the parents of students and entrepreneurs would be inclined to read these segments. But the bigger question is, who thought out the idea to target parents even after knowing that the two-third portion of the book is about data-mining and corporate research.

Final Verdict: If you are young undergraduate and dreaming to be an entrepreneur or to start a startup to help people in this pandemic charged atmosphere then this book is for you with conditions applied. And if you can cope up with the shifting narrative style to gain invaluable firsthand knowledge from 'Mr. Corporate Iron Man’s' (with due regard to English grammarians and of course horses) mouth then this book is definitely for you. I have given my cover to cover shot to this book because of my philosophy to juice out what you need and dump out what you don’t care about.

How Irrationally Passionate can make you a better version of yourself?
1. If you read only thoroughly interesting books and ignore real stuff based on facts, you will learn to read real books.
2. The inspiring journey of Jason Kothari will help you to cope up with your fears and guide you through the tough times
3. His advice on entrepreneurship when used carefully with your own experiences, skills and experiments can help you to achieve success in your entrepreneurship journey?
4. if you are a mid-career corporate executive and want to learn how top guns make decisions and how numbers work this is good help-guide.
5. if you are CEOs or in the process of becoming one this book can give you insights to cope up with tough situations.

Caution: If you believe that you have reached beyond the point of learning and experience you can ignore this book.
If you have read this Irrationally Passionate, let me know about how fair I have been with this book?
If you have not read it yet, would you like to read after reading my review?

Development Communication | Case Studies And Experience


So far, we have discussed various aspects of development communication. We have read the definitions of development communication by various authors. We have studied the philosophy of development communication. It is purposive, positive and pragmatic. Then we discussed the emphasis on development communication given by Daniel Lerner, Everett Rogers and Wilbur Schramm.

Communication is a vital element in the whole strategy of development in Third World countries. The UNESCO has already spelt out the various steps one must take while planning communication strategies for development projects. So far so good. Now, we shall discuss some case studies, which will give you the experience of implementing development communication. So, experience the reality.

Scavenger Development Programme of Indonesia: Case Study-I
"Scavenger Development Programme" of Indonesia makes a good case study to illustrate the point that carefully-planned communication strategy can contribute to the development of man and society. This case study is of high relevance under Indian conditions, given the crucial role played by social and economic status factors impinging on the development 
process.

"Rivers and canals clogged by plastic bags, smouldering piles of garbage on the streets and unofficial dump sites in vacant compounds are a common sight in many developing countries. In Indonesia, major cities suffer from water and air pollution caused by 'wild' dumping and burning of waste. There is a group of people counteracting this disaster, drive not by ecological consciousness but by dire straits-scavengers.

The position of these rural migrants in the informal urban sector is controversial as they are regarded as criminals, tramps, or even untouchables by officials and the public. However, scavengers serve important functions. Environmentally, they shoulder part of the ecological costs of development through recycling waste. As they are self-employed, the state saves the economic costs of social security payments. And the raw material from recycled waste turns to gold for the formal economy as it has a yearly value of US $50 million in Jakarta alone.

The scavenger's problems lie in their insecure legal and social status. Together with a lack of overt productivity and economic dependency, they are easy targets for harassment, eviction, corruption and exploitation from middlemen, the private sector and local authorities. And the scavengers have, traditionally, been denied access to local decision-making, loans, education, public services and the media - their contributions left unrecognized.

But then, their plight is to be communicated to the other groups of society. They are there in the streets of Jakarta, Bandung, Surabaya, etc. And it is communication, which is bringing a change in their lives and an awareness about their existence in society. We shall discuss it:

An Integrated Media Approach
Some people did recognize the needs and contributions of the scavengers. However, the "Scavenger Development Program", financed by Deutsche Gesellschaft fur technique Zusamrnenarbiet (GTZ) and supported by the Indonesian Home Affairs Department, has been in operation since mid-1991. Implemented by the NGOs in three major cities, Jakarta, Bandung, and Surabaya, the programme uses an integrated media approach to promote the welfare of the scavengers, foster their social and communication competence, and heighten awareness about the waste management, recycling and the plight of the scavenger. The integrated media approach plans to affect change at various political, economic and social levels by:
  • lobbying for policy changes to improve their legal status;
  • improving their public image and social status;
  • increasing their productivity and the value-added of recycled products through increasing bargaining power;
  • enhancing their participation in local decision-making;
  • developing appropriate technology within the context of an Urban Integrated Resource Recovery System; and
  • educating the public about the.environment.

The strategy chosen aims to be not 'about' or 'for' the scavengers, but 'with' and 'by' them. The process of change is designed to occur, internally, within the scavenger population by increasing their self-confidence and ability to command respect and resources, and externally within the broader urban population by communicating with people about the lives, hardships and contribution of this scavenger community.

Street Theatre of the Scavenger: Theatre can, at any time, at any place, and almost at any cost, be staged once the principal technique and concepts have been acquired. When linked to the development activity at the local level, the power of the performance increases dramatically. Looking closely at this example, the scavengers' structural poverty was connected to a lack of bargaining power, that is, a lack of the ability to articulate the key factors of the daily life needed for active participation in the social, political and economic sphere. The scavengers live in a 'culture of silence' - they have learned from experience that it is safer to keep one's mouth shut as long as housewives, policemen, shop owners or city officials are powerful, and regard them as outlaws. However, when their views are translated into a medium, like a theatre, that is informative and entertaining to the public at the same time, communication works. Given this chance, the scavengers can communicate with people who otherwise would not even take notice of them. The training necessary to achieve this communicative competence is organized by the community media activities from a local NGO.

The storyline not only concentrates on problems but also solutions suggested and assistance needed by the scavenger groups. The scavengers research the scripts on their own. Their own life stories, humour and word games, local idioms and other forms of interaction become outlets for criticism and eye-opening insights in a form socially acceptable to an audience of the neighbours and local officials from the communities where the scavengers live and work. Often, theatre performances become a starter for a more continuous dialogue. Always, the performance increases awareness.

Exposure Programmes for Journalists: The radio and press journalists from major regions are then invited for one-day workshops, where 'hard facts' on the scavengers are covered. Afterwards, the journalists are exposed to real life and the dump shacks, waste processing workshops, and self-initiated scavenger cooperatives and schools. Very often, first-hand experience and discussions with scavengers result in more positive articles and features about their role in society and their environmental contribution.

Political Dialogue: Also on the regional level, exposure programmes, seminars and political dialogue are held with officials, private businesses, and donors - partially using the media produced in cooperation with them - so the scavengers can lobby for a better legal, economic, and social status.
National TV Series: On the national level, a series of 13 episodes on the scavengers living conditions and their ecological and economic contribution to society will be broadcast on the New Educational Channel ('IF!). The programmes are produced by the same NGO that does the theatre training. The scavengers participate in scriptwriting, directing and acting which results in an unusually authentic series. The partly documentary, partly dramatized episodes also show the considerable gains by the scavengers in their newly established competency and cross-cultural communication skills. At the same time, the commentators in the series suggest ways to help the scavengers recycle waste for ecological and economic reasons.

Through the integrated media project, the scavengers have gained bargaining power in their living situations and at their jobs. The communication process, the mediating NGOs support provides this non-privileged group with access to small and large media and to decision making institutions in the political and economic sphere. Evident through increased recognition outside their communities, the scavengers have gained self-esteem and confidence in themselves, competence in formulating their problems and needs, and ultimately, respect and rights from other groups of society. The public is also benefiting from the project. Whereas the public had perceived the scavengers to be intellectually crippled. now, two daily newspapers in Surabaya and Jakarta and a radio station in Bandung have begun' regular columns or programmes to recognize the complexity of the informal sector. The success belongs to the use of the media delivery system. Not used as an exercise of power and persuasion with the scavengers as passive targets, the informative, educative and entertaining capacity of the media could not just give people a voice, but work for everyone to make it heard and understood. (Development Communication Report, No. 76, 199U1)

Site Project: Case Study-II India's biggest experience in using the mass media for development was the Satellite Instructional Television Experiment (SITE) of 1975-76. This one year project was primarily undertaken to telecast special developmental programmes through the satellite communication to six rural clusters, which included a total of 2330 villages, scattered in 20 districts, spread over six states - Andhra Pradesh, Karnataka, Orissa, Madhya Pradesh, Rajasthan and Gujarat. 

Its objectives were to:
  • improve the rural primary school education,
  • provide training to the teachers,
  • improve agriculture, health and hygiene, and nutritional practice, and
  • contribute to family planning ad national integration
After the completion of the project evaluation studies, the results showed that exposure-to developmental messages through the television had contributed to the widening of horizons of the villagers.

SITE is one of the biggest and technologically most advanced social experiments in direct broadcasting for education and development. It is also one of the largest Indo-US experiments in communication conducted so far. In this project, the experimenters main objective was to provide instantaneous information for national development to those who otherwise would have been deprived of such information for many years to come due to technological constraints.

Strategies in Development Communication



A strategy is the careful formulation of plans towards aclie$ng a goal. Since development communication is goal-oriented, one has to be careful in planning communication strategies. There may be a number of communication strategies for the achievement of a particular communication goal. There is a need to analyse these very carefully. Since these strategies are formulated in the context of the developing countries, one should give keen consideration to cost-benefit factors before selecting the right strategy. In the modern world, there is a number of new technologies, media and techniques, which are available to a communication strategy planner. One has to evaluate these alternatives available to him, using cost-benefit analysis and administrative feasibility. Always, one has to keep in mind the target audience. One should be fully satisfied with answering these questions:
Who are the target audiences?
What channels are the audiences familiar with?
What should be the language and content of the message?
What are the barriers to the free flow of communication?


(Reddy, D.Narnsimha; Sridhara, B.A.; Rao, B.S.S; Rahim, Abdur)

Development Dichotomies


By now it should be possible to see that economic development deals with objectives, which may result in conflicting consequences. Here, we shall consider some of these conflicting aspects, which am called development dichotomies. Here we shall consider only a few of such dichotomies like Growth vs. Justice and Rural vs. Urban.

Growth vs. Justice: Mainstream development paradigm, as well as the counter-revolution paradigm, suggested that economic growth should be given priority, even though it would result in growing disparities in income distribution. Traditionally, it is believed that the unequal distribution of income is a necessary condition for rapid growth. It is argued that growing inequalities in income distribution, by making the rich richer. would provide for more savings, and, therefore, higher growth. If growth is accompanied by more equitable or just distribution, the poor also get more income, but may not have much left for saving, and the consequent low savings will result in slow growth. Thus, the traditional theory implied a dichotomy between growth and justice, we have a very rich, elite class in India. Did their way of spending make a difference in the economy?

Now, many development economists believe that just or equitable distribution of income would actually promote better growth for the following reasons:

First, the rich in the developing countries appear to be spending much on unproductive activities, imported commodities, and in any case, do not seem to save a higher proportion of income than the poor. Second, the perpetuation of low levels of income through unequal distribution may affect, not only their purchasing power but also their health and productivity. both of which affect the growth.
Third, raising the income of the poor would increase the demand for indigenous production and, therefore, higher growth.

Thus. it is argued that just distribution does not conflict with growth and, indeed, growth with justice is possible and desirable.

Rural vs. Urban Dichotomy: This is another dichotomy. There is a widespread feeling that the theories of the unilinear world view would suggest strategies of economic development, which would only result in urban bias. I am sure, we in India have experienced and are experiencing this phenomenon. Our metropolises and cities are over-populated. Unprecedented migration from the rural to the urban areas is taking place. This urban bias would lead to growing neglect of the majority who live in rural areas as well as unmanageable rural to urban migration affecting the quality of life in the urban areas. Alternative strategy based on the theory that development is not becoming like the West, but one of strengthening the investments in the rural sector. Though there are no examples of Gandhian or populist strategy being implemented, the Chinese experience with the Maoist model a variant of the neo-Marxist paradigm gives ample evidence of health development of the rural areas at the same pace as the urban sectors.
(Reddy, D.Narnsimha; Sridhara, B.A.; Rao, B.S.S; Rahim, Abdur)

Characteristics of Developing Countries vs Developed Country


Faced with these complexities in conceptualizing development, there are many textbooks
which try to present underdevelopment in terms of certain common characteristics of the
developing countries. These include
low levels of living,
low levels of productivity,
high rates of population growth,
high and rising levels of unemployment,
underemployment, and
high dependence on agriculture and other primary production.

Development, in contrast, is associated with some of the characteristics of the developed capitalist countries. These include the opposite of the characteristics mentioned above, and include
high levels of living,
high levels of productivity,
low or no population growth, and
the predominance of industrial or non-agricultural activities.

Such characterization, at best, provides a description of development, and underdevelopment, but it does not offer any basis for an explanation as to why and how countries are underdeveloped or what are the ways in which countries can develop. These are questions, which ark the central concern of the development theories.

(Reddy, D.Narnsimha; Sridhara, B.A.; Rao, B.S.S; Rahim, Abdur)

Case Studies on Communication-support to Agriculture


This essay briefly outlines a few case studies of development support communication through the mass media. These case studies represent only Indian experiences and do not cover experiments outside India.

1) Radio Rural Forums
Basing on the Canadian experience, the Radio Rural Forum experiment was conducted by the All India Radio at Poona during 1956. The Project covered 156 villages were listening and discussion groups were organized in each of the selected villages. A programme of 30 minutes duration was broadcast on two days in a week covering agriculture and allied subjects to help promote rural development. Prof. Paul Neurath on behalf of the Tata Institute of Social Sciences conducted on evaluation study and came out with interesting results: (1) The radio is a very suitable medium to communicate with the rural audience and to spread the message of development. (2) A majority of the listeners in the villages appreciated the value of the programme.

The Farm and Home (F & H) units were, subsequently, established at many AIR stations to provide wider support to the IADP programme and the contribution of the radio is widely acknowledged by farm scientists in increasing agricultural production and achieving a green revolution.

2) Krishi Darshan Programme on Television
In 1967, Delhi Television Centre launched the Krishi Darshan Programmes at the behest of Prof. M.S. Swaminathan of the Agricultural Research Institute (MU) and Dr. Vilcram Sarabhai, the eminent space scientist. The objective of these programmes was the popularization of modem methods of agriculture through the television. Community sets were installed for group viewing in 80 selected villages. The evaluation report prepared by the NCERT, in 1968, indicated significant knowledge gains in farm technology on account of exposure to Krishi Darshan Programme. But, subsequent studies indicated that these TV programmes did not help the small and marginal fanners very much. The contact was more useful to the rich farmers.
3) School-on-the-air of AIR
All India Radio (AIR), Hyderabad and Bangalore stations introduced, during the early seventies, the School-on-the-air programmes for the education of the farmers in improved methods of farming. Specific topics like rice cultivation, sugarcane cultivation, dairy farming, .poultry keeping, etc., were covered under these broadcasts. Subsequently, the farm school-on-the-air became a regular feature of the Farm & Home Units of AIR at many other stations. The studies conducted by the Audience Research Unit of the All India Radio established the wide patronage of the farmers to these broadcasts. In terms of utility and practical guidance, the programme was rated very high.

4) SITE Programme
The Satellite Instructional Television Experiment (SITE) was conducted by the Space Applications Centre of the Indian Space Research Organization for one year from 1st August 1975, taking on loan the multi-purpose Applications Technology Satellite (ATS6) from NASA of the United States of America. The experiment covered 26 districts selected from 6 clusters in A.P.; Bihar, Karnataka, Madhya Pradesh, Orissa and Rajasthan states. It was a massive experiment conducted in development support communication, covering as many as 2330 villages. Community TV sets were installed for group viewing. The programme pattern was so designed that the instructional programmes covered agriculture, animal husbandry, family planning, health, hygiene & nutrition, national integration and entertainment.

The evaluation studies, conducted by ISRO and other national organizations confirmed the success of the SITE in terms of creating wider awareness and increasing the knowledge levels, specifically in areas like health, political consciousness, and overall development. But, in the areas of agriculture and animal husbandry, no significant gains were observed. The evaluation studies also listed the benefits accrued to the rural population. specifically to the poor and Development Communication under-privileged, who could not have otherwise got the advantage of the TV exposure in Agriculture organized through community viewing at public places in the villages.

(Reddy, D.Narnsimha; Sridhara, B.A.; Rao, B.S.S; Rahim, Abdur)

testimonial

Thanks for your efforts!

Shashi Tharoor

Memeber Parliament, Author of 23 Books

Best Wishes!

Dr. Manmohan Singh

Former Prime Minister of India

He is addicted to facebook, not anymore!

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CEO of facebook

Deep Jagdeep Singh
+91-9818003625
Ludhiana, India

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